WEBINAR
Breaking OUT of the advertising industry
And replacing your income with a company of your own.
Whether you’re feeling over the advertising industry, or feeling like the industry is over you — you can regain control of your life, career and self-worth. This webinar will demystify how to create a company of your own that is optimized to replace (or exceed) your advertising salary. And it’s specifically for ad peeps — taking advantage of the talents, skills, and experience your career in advertising has given you.
Webinar + Q&A
November 14th, 2023
10am PT / 1pm ET
Heavy challenges require
strong creative muscles.
Creativity is one of the most in-demand skills for today’s leaders, yet often the least supported throughout their career. And creativity is very much like a muscle — it gets weaker when you don’t exercise it regularly, and much stronger when you do. This bootcamp will give you the tools, techniques and creative confidence to take your solution creating to the next level.
How to know if this workshop is for you:
1
You’re looking for a competitive edge for your leadership team and your company overall.
2
Your competition is beating you to the solutions and innovations that are growing their business.
3
Your leaders feel insecure about calling themselves creative, lack confidence to push for new solutions, and struggle to inspire their people.
Key Outcomes
✔︎ Real creative solutions to your company’s real issues
Instead of hypotheticals, your team will apply their creative muscles to your company’s real challenges — resulting in both learning and valuable new approaches.
✔︎ Turbo-charged problem solving
The skills, tools and confidence to uncover innovative solutions to complex issues.
✔︎ Comfort outside of your comfort zone
It’s the most reliable way to grow and thrive in today’s world of rapid-change.
✔︎ See opportunities others don’t
You’ll develop solutions and unique approaches that other people (and other companies) haven’t dreamed of yet.
✔︎ Work becomes more fun and engaging
And this kicks off a virtuous circle of benefits to both the organization and bottom line.
✔︎ Leaders who inspire
People are attracted to leaders who exude creative confidence. They create energy that can’t be contained.
✔︎ Build a stronger, more creative company culture
Creativity doesn’t live in a single department. It’s at the core of innovative and energized company cultures.
Key Topics
Why “Next Practices” are more vital than “Best Practices”
What “professional creatives” do that nobody else realizes
The simple tool that is like an “epiphany machine”
How to speed up inspiration
How to keep your creative muscles strong for when you need it
The difference between “creativity” and “craft” — and why it matters
How to force yourself to think differently
How to de-risk “risky” new ideas
How to leverage technology in your creative quest
How to partner with AI tools, without expecting them to do everything
How to bring playfulness to serious challenges
How to embrace idea abundance
How to create a competitive advantage for yourself, your team or your company
What To Expect
A learning experience — not just lecture
A full-day or half-day immersion
Learning by doing
An approach customized to your team, your needs and your goals
High-energy, fast-moving, and challenging — but lots of fun
A 90-minute follow-up for teams to demonstrate their improved skills on an upcoming presentation
Meet your instructor
Tim Leake
Founder & CEO of Lightbulb, the place for leaders to reconnect with their creativity — in order to turbo-charge their careers and drive results for their company and clients.
Tim has leveraged creativity to solve business problems for over 25 years. As a copywriter and creative director, he sold breakthrough, effective and award-winning work — often to very tough and challenging clients.
As an innovation consultant and trainer, he helped senior leadership teams at major brands and agencies transform their skills and business offerings to thrive in a constantly changing world.
And as part of an agency executive team, he helped lead new business wins that grew the agency from 370 to over 750 people.
A few of the global events where Tim has inspired audiences and sparked creative thinking in business leaders.
Lightbulb, as company, is new.
But Tim's experience transforming leadership teams through workshops and keynote presentations is not.
